The Willet is the “no-nonsense” shorebird with a loud, piercing call that sounds like it's constantly yelling “WIL-let, WIL-let!”—because branding is important. At first glance it looks plain gray, but in flight it flashes bold black-and-white wings like it’s got a secret superhero costume. It struts the shorelines with purpose, poking for crabs and making sure everyone knows who's boss.